Zoe started her career as a TV and personal publicist working on shows such as TFI Friday and Who Wants to be a Millionaire? Following that, she worked to publicise the capital for five years for Visit London (the London tourism body) and on major projects abroad including the launch of Atlantis the Palm in Dubai on behalf of Kerzner International. She has also worked on high profile publicity focussed London projects such as Eurostar’s move from Waterloo to St Pancras and the launch of The O2 on behalf of AEG. Other clients have included consumer and corporate representation for Sky and the Torch Relay for LOCOG in the build-up to the London 2012 Olympic and Paralympic Games. Zoe has moved into a more management and operations focussed role in the last 5 years, utilising her knowledge to cast the right experts, specialists and personalities at freuds for our clients.