Consumer Senior Associate - Account Manager
The Team
We are a team of over 80 consumer specialists who make businesses and brands culturally relevant through impactful earned communications. Clients include KFC, McCain, Warburtons, Mars, B&Q and Danone.
Our success comes by transcending the category, we crash the national conversation and go beyond what is expected. With connectivity at our heart, we match the right people with the right brand, bringing together clients, partners, and friends to amplify the campaign and to add credibility. We deliver campaigns that ensure our audience takes notice, we drive engagement, build, and protect reputations, shift perception, grow fame, build relationships, and change behaviour. Our aim is to connect our clients to their target audiences in a meaningful, relevant ways.
The Role
We are keen to hire an Senior Associate (AM) to work across global consumer brands. we’re looking for individuals who know how to craft a story and who enjoy cultivating their media network and in addition, who are keen to deliver exemplary client relations, who take pride in their role within the team - ensuring both juniors and seniors are kept abreast of activity and are positively managed.
The ideal candidate will have big consumer brand experience and will be used to working in an agency or busy press office environment and will be ready to embrace our digital first approach.
Key Responsibilities
- Confidently and concisely present progress reports, simple project updates and new ideas to junior clients
- Regularly write documents in a range of styles that demonstrate your attention to detail and skills in producing well written documents for both media and clients, including well-structured press releases, reports, statements, online copy etc.
- Work within a busy press office team, responding quickly and efficiently to a broad range of enquiries
- Support with researching relevant talent for brand campaigns, as well as development of talent briefing documents and attending the briefings themselves
- Manage complicated media enquiries from start to finish on a regular basis, including the publication of approved client statements/comments that you have created
- Provide reactive comment in response to media enquiries, following guidance from line managers
- Confidently manage journalists, both reactively and proactively and be accountable for managing these relationships
- Confidently and successfully pitch stories to national and trade media on an ongoing basis.
- Always think digital first and ensure you’re using innovative ways of working where possible
- Maintain an understanding of the influencer landscape – keeping abreast of the latest digital media influencers relating to your clients and their respective products
- Supporting new business proposals and pitches
- Embrace our cornerstones of Love & Work, which require a passion for what we do and an ability to persevere. In addition, you will take an active role in our belonging values – collaborating to achieve common goals, connecting with one another in an authentic way, sharing our perspectives and embracing others, and actively supporting each other and our experiences.