The Hunger Games: The Ballad of Songbirds & Snakes

2023 saw the release of the highly anticipated The Hunger Games: The Ballad of Songbirds & Snakes and Freuds Podium were on hand to support Lionsgate with this epic campaign celebrating the cinematic return to the world of Panem.

Following a last-minute SAG-AFTRA strike waiver being granted, filmmakers and stars of the film including Rachel Zegler, Tom Blyth, Hunter Schafer and Josh Andrés Rivera arrived in London to support the films launch.

Alongside talent handling, Freuds delivered a photocall against the iconic London skyline, co-ordinated an extensive two-day junket and secured key media for the World Premiere at London’s BFI IMAX. Dozens of press participated in the premiere media line and junket, resulting in extensive coverage hits across broadcast, print, online and social during week of release, helping to make this fantastic prequel number one at the UK box office on opening weekend.